Tag: Chinese search engine optimization

China’s SEO market in 2026 is more complex, competitive, and AI-driven than ever before. With Baidu still dominating mobile search, Microsoft Bing gaining ground on desktop, and generative AI engines reshaping how search results are delivered, brands can no longer rely on outdated “rank-first” tactics. Instead, businesses must focus on authority, local trust, technical compliance, and AI visibility to win consistent organic growth.

Explore how SEO is evolving in China in 2025, from Baidu’s dominance and AI-powered search to mobile-first strategies and localised content. This in-depth analysis uncovers the key trends, challenges, and opportunities shaping the digital marketing landscape and offers actionable insights for businesses aiming to thrive in the Chinese market.